Integrated Business Planning

An advanced form of S&OP is known as Integrated Business Planning. The finance group, operations and commercial people will work collaboratively inside an integrated business process. The best examples of successful organizations are those who have injected Market Savvy into the management process.

The key characteristics of Integrated Business Planning are;
  • Strong horizontal processes
  • Strategic Alignment
  • Defined Market Drivers
  • Value Chain clarity
  • Clear "go to market strategies"
  • Balanced organizational collaboration

For more insights, see our white paper The Point and read about advanced S&OP another term for IBP in the paper Demand Driven S&OP

Case Studies on Integrated Business Planning (IBP) implementation are the Goodyear case, Bush Brothers and Anchor Foods cases.